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Children’s Aspirations and Education in the Pandemic World
Children’s Aspirations and Education in the Pandemic World One of the most profound implications of COVID-19 was the impact on 1.5 billion children worldwide -- and the disruption to their traditional in-classroom education. For those who were lucky enough to have access to the bandwidth, computers and technology, this meant entirely different ways of learning and … Continue reading GlobalLogic Cafe: Consumer Analytics — Metrics for Success on OTT Platforms
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Published on: January 20, 2022
How Pharma Can Become a Trusted Partner in Managing Patient Data
How Pharma Can Become a Trusted Partner in Managing Patient Data In this panel from Digital Pharma Innovation Week, senior leaders from GlobalLogic, Takeda, and Novartis examine how patients view the use of their data and how they apply this thinking to digital solutions. Topics include: How pharma companies can communicate to patients regarding their … Continue reading GlobalLogic Cafe: Consumer Analytics — Metrics for Success on OTT Platforms
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Published on: June 28, 2021
GlobalLogic Cafe: Consumer Analytics — Metrics for Success on OTT Platforms
Today’s OTT providers need to acquire a deeper understanding of the consumer habits & choices, monitor user behavior across platforms, continuously measure metrics that matter for a better subscriber retention and minimizing churn rate.
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Published on: March 18, 2021
GlobalLogic Cafe: How Personalized Ads Work in a Cookie-Less (CTV) Environment
Ever wondered how Google manages to know so much about users likes and dislikes so accurately and how they are able to recommend solutions? The answer is by having access to relevant and accurate user data. In the AD technology space, data plays a critical role in defining the success of a business. With Google … Continue reading GlobalLogic Cafe: Consumer Analytics — Metrics for Success on OTT Platforms
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Published on: December 16, 2020