Technology Capabilities
Technology CapabilitiesI’m Janki Makwana, a Data Scientist at GlobalLogic. I have been working with a major re...
Welcome to the second part of our two-part series on the evolving payment industry! In ...
Marketing Analyst
Sales Analytics - Content
1-3 years
India - Gurgaon
E-mail Marketing, Marketing & operations
Hybrid
Marketing operations with experience of marketing automation and salesforce.
• Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).
• 1 to 2 years Salesforce and Salesforce Account Engagement (Pardot) is highly preferred.
• 1 to 2 years Asana or other ticketing system experience.
• Understanding of email marketing best practices, segmentation, and data management.
• Proficiency in Microsoft Excel for data organization and manipulation.
• Strong attention to detail and organizational skills with the ability to manage multiple tasks simultaneously.
• Excellent communication skills, both written and verbal.
• Ability to learn quickly and adapt in a fast-paced environment.
• Email Campaign Execution: Build, test, and schedule marketing emails using Salesforce Account Engagement, ensuring accuracy and timely deployment.
• List Management: Build targeted lists for marketing campaigns by segmenting leads based on predefined criteria. Upload and manage contact lists within Salesforce Account Engagement ensuring accurate data and lead assignment.
• Data Accuracy: Update, maintain, and ensure the accuracy of lead, contact, and campaign records in Salesforce. Regularly review and clean data to support campaign performance and reporting.
• Collaboration: Work closely with the revenue marketing and operations teams to ensure seamless execution of campaigns and alignment with company goals.
• Reporting Support: Assist in tracking campaign performance metrics and generating basic reports to provide insights into email and campaign effectiveness.
Note :
• Knowledge of HTML for email customization.
• Basic understanding of B2B marketing and sales processes.
Culture of caring. At GlobalLogic, we prioritize a culture of caring. Across every region and department, at every level, we consistently put people first. From day one, you’ll experience an inclusive culture of acceptance and belonging, where you’ll have the chance to build meaningful connections with collaborative teammates, supportive managers, and compassionate leaders.
Learning and development. We are committed to your continuous learning and development. You’ll learn and grow daily in an environment with many opportunities to try new things, sharpen your skills, and advance your career at GlobalLogic. With our Career Navigator tool as just one example, GlobalLogic offers a rich array of programs, training curricula, and hands-on opportunities to grow personally and professionally.
Interesting & meaningful work. GlobalLogic is known for engineering impact for and with clients around the world. As part of our team, you’ll have the chance to work on projects that matter. Each is a unique opportunity to engage your curiosity and creative problem-solving skills as you help clients reimagine what’s possible and bring new solutions to market. In the process, you’ll have the privilege of working on some of the most cutting-edge and impactful solutions shaping the world today.
Balance and flexibility. We believe in the importance of balance and flexibility. With many functional career areas, roles, and work arrangements, you can explore ways of achieving the perfect balance between your work and life. Your life extends beyond the office, and we always do our best to help you integrate and balance the best of work and life, having fun along the way!
High-trust organization. We are a high-trust organization where integrity is key. By joining GlobalLogic, you’re placing your trust in a safe, reliable, and ethical global company. Integrity and trust are a cornerstone of our value proposition to our employees and clients. You will find truthfulness, candor, and integrity in everything we do.
GlobalLogic, a Hitachi Group Company, is a trusted digital engineering partner to the world’s largest and most forward-thinking companies. Since 2000, we’ve been at the forefront of the digital revolution – helping create some of the most innovative and widely used digital products and experiences. Today we continue to collaborate with clients in transforming businesses and redefining industries through intelligent products, platforms, and services.