Media

OTT IPTV Content Protection

By Anup Harbade, Ashish Ghulghule

Learn how content owners and service providers alike are working to protect video with rights, restrictions, and other facets of OTT/IPTV security strategy.

Approach to Implement Media Automation Testing

By Nilesh Kumar

Learn how to automate media testing across IPTV and OTT platforms with tool recommendations and a suggested process from automation testing expert Nilesh Kumar.

In-App Promotions, Introductory Offers & Promotions

By Apoorv Garg

Learn how to use in-app promotions including introductory and promotional offers, with tips on campaign duration, offer type, testing, and more.

Mastering the Three Fundamentals of Omni-CX

By Zaheer Gilani

GlobalLogic's CX Value Chain Assessment is designed to help clients take a customer-centric and pragmatic approach to understanding their organisation’s ability to effectively sense (predict) and respond (proactive, personalised) to their omni customers with branded goods, services, and product experiences.

Bring Your Own Device

By Seema Joshi, Arun Kumar, Somya Srivastav

Thinking of introducing a bring your own device scheme in your organization? Learn more about BYOD risks, benefits, and solutions here.

Introduction to Data Extraction Services

By Apurva Chaturvedi, Amit Siwach

One of a company’s most valuable assets is its data. Learn how data extraction processes can enhance your online visibility, drive business growth & more.

GlobalLogic Cafe: Consumer Analytics — Metrics for Success on OTT Platforms

By GlobalLogic

Today’s OTT providers need to acquire a deeper understanding of the consumer habits & choices, monitor user behavior across platforms, continuously measure metrics that matter for a better subscriber retention and minimizing churn rate.

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Top Authors

Sandeep Gill

Sandeep Gill

Consultant

Apurva Chaturvedi

Apurva Chaturvedi

Senior Manager

Neha Kukreja

Neha Kukreja

Consultant

Yuriy Yuzifovich

Yuriy Yuzifovich

Chief Technology Officer, AI

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