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Over the years, digital coupons have become more popular with customers and throughout enterprise marketing strategies. Companies can distribute coupons throughout their website, apps, and social media to promote discounts and create opportunities to maximize their revenue.
Additionally, companies utilize third-party services with blockchain, distributed ledger technology, and smart contracts to minimize coupon cost management and distribution.
There are numerous advantages and use cases for companies to utilize blockchain technology and platforms for coupon campaigns. Learn about the impactful ways to incorporate blockchain into your coupon marketing strategy and the critical components behind it.
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Innovators and Laggards: The Technology Landscape of 2019
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