{"id":24195,"date":"2019-03-06T14:33:40","date_gmt":"2019-03-06T14:33:40","guid":{"rendered":"https:\/\/www.globallogic.com\/?post_type=news&p=24195"},"modified":"2019-03-06T14:33:40","modified_gmt":"2019-03-06T14:33:40","slug":"catalina-partners-with-globallogic-to-drive-digital-innovation","status":"publish","type":"news","link":"https:\/\/www.globallogic.com\/de\/about\/press-room\/press-release\/catalina-partners-with-globallogic-to-drive-digital-innovation\/","title":{"rendered":"Catalina Partners with GlobalLogic to Drive Digital Innovation"},"content":{"rendered":"
PETERSBURG, Fla., March 6, 2019 — Catalina, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, today announced it has selected GlobalLogic to help bolster innovation, and accelerate the development and delivery of its robust product pipeline \u2013 bringing new data-driven products and digital solutions to market more quickly.<\/p>\n
\u201cToday\u2019s consumers expect highly intuitive, hyper-personalized digital experiences delivered instantly,\u201d said Michael Bailey, Catalina\u2019s Chief Technology Officer. \u201cCreating products that deliver on this requires deep design skills combined with a wide range of software engineering competencies. GlobalLogic, with its Strategic Design arm, Method, and depth of expertise in software engineering is uniquely qualified to help deliver the next-gen experiences that consumers seek in the shortest possible time.\u201d<\/p>\n
The GlobalLogic partnership will be led by Bailey in partnership with Catalina\u2019s Chief Product Officer Kevin Hunter and Chief Data & Analytics Officer Dr. Wes Chaar. They will build upon the company\u2019s growing product pipeline, focusing on those offerings that show the greatest promise.<\/p>\n
\u201cThere are many exciting ideas and concepts in various stages of development at Catalina, and our partnership with GlobalLogic will enable us to streamline the pathway to commercialization for those that provide the greatest benefit to our customers,\u201d said Bailey.<\/p>\n
\u201cWe are thrilled to work with a market leader like Catalina to help design and build their new generation of digital products,\u201d said Shashank Samant, CEO, GlobalLogic. \u201cThere is tremendous opportunity in this market to use the power of modern digital technologies to generate new value for brands, retailers and shoppers alike. We\u2019re excited to be part of that journey.\u201d<\/p>\n
Catalina CEO Jerry Sokol added, \u201cOur partnership with GlobalLogic is part of the significant investments we\u2019re making in disruptive technologies, advanced analytics and data science to develop new products and solutions that give our customers a competitive edge when it comes to turning shoppers into buyers and driving measurable growth.\u201d<\/p>\n
About Catalina About GlobalLogic<\/strong> GlobalLogic is a trademark of GlobalLogic. All other brands, products or service names are or may be trademarks or service marks of their respective owners.<\/p>\n PRESS CONTACTS:<\/strong><\/p>\n Catalina Marketing
\n<\/strong>Catalina is a recognized leader in highly targeted, personalized digital media that drives, tracks and measures sales lift for leading CPG retailers and brands. Powered by the most extensive shopper database in the world, Catalina’s mobile, online and in-store networks personalize the consumer’s path to purchase, delivering $7.9 billion in relevant consumer value each year. Catalina has no higher priority than ensuring the privacy and security of the data entrusted to the company and maintaining the consumer trust paramount to the continued success of its business partners and its own. Based in St. Petersburg, Fla., Catalina has operations in the United States, Europe, Japan and Latin America. To learn more, please visit www.catalina.com<\/a> or follow us on Twitter @Catalina.<\/p>\n
\n<\/strong>GlobalLogic is a leader in digital product engineering. We help our clients design and build innovative products, platforms, and digital experiences for the modern world. By integrating strategic design, complex engineering, and vertical industry expertise \u2014 we help our clients imagine what\u2019s possible, and accelerate their transition into tomorrow\u2019s digital businesses. Headquartered in Silicon Valley, GlobalLogic operates design studios and engineering centers around the world, extending our deep expertise to customers in the communications, automotive, healthcare, technology, media and entertainment, manufacturing, and semiconductor industries.\u00a0https:\/\/www.globallogic.com\/<\/a><\/p>\n
\n<\/strong>Wally Petersen
\nwally@wrpcommunications.com<\/a>
\n+1.312.804.3475<\/p>\n